552M is a solid shampoo rich in precious ingredients of the highest quality andšformulated as a real beauty treatment for hair and scalp.
On contact with Water, thanks to the presence of saponins derived from Coconut Oil, 552M forms a very soft lather that thoroughly cleanses the scalp and hair without depleting or stressing them. Coconut Oil attracts to itself and engulfs dirt, excess sebum and other impurities from the scalp, leaving a pleasant clean feeling.
Cupuaçu Butter and Castor Oil are the perfect allies for healthy, shiny hair. These two ingredients also have a moisturizing and repairing action on the driest and most brittle hair.
Argan Oil strengthens hair and makes it combable and silky.
The Citrus Essential Oils contained in 552M, give fresh aroma known in Aromatherapy for its beneficial action on the spirit and mind.

552M: why?
Odacité chose this name to raise awareness of the approximately 552 million plastic shampoo bottles that end up in U.S. landfills each year.

ARGAN OIL: for centuries the beauty secret of Moroccan Women, Argan Oil, is a true elixir for hair.
Argan Oil is rich in fatty acids, Vitamins A and E, Polyphenols and Phytosterols: all essentials ingredients for healthy hair and scalp.
It acts as a scalp sebum regulator so it is also suitable for those with oily hair.
Argan oil is an excellent detangler for curly and wavy hair and helps control frizz while moisturizes and restores shine to the hair.

COCONUT OIL: the chemical structure of Coconut Oil is the basis of its superior ability to protect hair.
Coconut Oil is predominantly Lauric Acid, which, due to its molecular structure, penetrates deep into the hair shaft. Its detangling effect reduces the risk of breaking hair with comb or brush.
It protects hair from sea salt and environmental factors such as wind, sun and smog.
Coconut Oil is the best Oil to replenish protein in hair: it strengthens it, gives it shine and furthermore helps to decrease the formation of dandruff.

CUPUAçU BUTTER: this fruit native to Amazonia is a close relative of Cacao. The term Cupuaçu means “Food of the Gods” precisely because it is considered a precious ingredient with multiple properties.
The buttery pulp of this delicious fruit is rich in Omega 3 and 6, vitamins A-B-C-E-B1-B2-B3 and minerals that help restructure hair making it moisturized and strong.

Rub 552M directly into wet hair, lather and massage well. Rinse and repeat a second time if necessary.
In case of oily hair, it is not necessary to use an after shampoo.
Store 552M in a dry place when not in use.

Rebalance and moisturize the scalp. Nourish and soften hair while giving vitality to dull and lackluster hair

All hair types.
Soap-free product.

Sodium Cocoyl Isethionate, Hydrogenated Vegetable Oil, Polyglyceryl-4 Laurate, Aqua [ Water ], Glycerin, Citrus Aurantium Dulcis [Orange] Oil, Cocos Nucifera [Coconut*] Oil, Titanium Dioxide [CI 77891], Argania Spinosa [Argan*] Kernel Oil, Ricinus Communis [Castor*] Seed Oil, Theobroma Grandiflorum [Cupuacu*] Seed Butter, Tetrasodium Glutamate Diacetate, Iron Oxides [CI 77492], Iron Oxides [CI 77491], Tocopherol, Natural Compounds found in Orange Oil Linalool, Limonene | *Organic


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